MEAT® inspired by classic bodybuilding and men's physical prowess

Operated by MH Design Group, LLC in Southern California. MEAT® SPORTSWEAR pays homage to the golden era of bodybuilding and the raw attitude of the legends who built the iron game. 

The brand MEAT, an abbreviation for Men's Exercise And Training, was created by a group of dedicated bodybuilders in California who wanted high-quality workout gear they’d be proud to wear on the field or in the gym. Each piece is crafted with our lifters in mind: comfortable enough for everyday wear, durable enough to handle the heaviest sets, and bold enough to make a statement.

We are proud to be the creator of Squatting Shorts®, a category-defining product that revolutionized the way lifters train, engineered for depth, durability, and true leg day freedom.

Be provocative. We work hand-in-hand with designers and professional bodybuilders to create unconventional, unapologetic gear that brings out the bodybuilder in you.